Indena Marks 100 Years of Botanical Excellence
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Indena Marks 100 Years of Botanical Excellence

Pharma Tech Outlook | Friday, February 05, 2021

The centennial will also be marked by the unveiling of their new-looking Indena.com website, a digital transformation of the company’s operations, including the most up-to-date and complete showcase of Indena’s projects from today and the next decade.

FREMONT, CA: A hundred years of tradition and sustained progress in the pursuit of success, a landmark proudly achieved in 2021 by Indena-IndustriaDerivatiNaturali. Indena is an Italian company founded and headquartered in Milan, which is currently recognized as a world pioneer in the field of active botanical ingredients for the pharmaceutical and nutraceutical industries. It was the intuition and creative spirit of Carlo Boccaccio Inverni and Biagio Alberto Della Beffa, who was born in 2021. Owing to its innovative approach to the medicinal plant field, its new technological outlook, and its in-depth scientific approach, it quickly had a significant influence on the industry.

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The projects that will come to fruition in 2021 will be scattered on a range of fronts: from research to connectivity, from educating promising young people to a greater contribution to the community. The year opens with introducing a modern corporate narrative designed to showcase and represent a whole new, vibrant and forward-looking identity and image. Today, it is essential to communicate the nature industry’s history and life, particularly one as long-lived and complex as that of Indena.

“Our 100 years journey has taken us to be protagonists on markets around the world, a matter of great pride for an Italian company, still today led by our family,” declares Biagio Della Beffa, President, Indena. “Indena is renowned for the high dedication to quality and science, its continuous investment in product innovation, pioneering processes and constantly state of the art technologies. Since its foundation till today, this is how it has grown to become a leader and a benchmark in the global botanical derivatives sector”.

Celebrating 100 Years of Botanical Excellence

“Today we manage, from our headquarters in Milan, 4 production sites around the world and 5 international subsidiaries, employing a total of over 900 people (most of them in the strategic fields of Innovation and Quality). We also own about 100 patent families and more than 1000 scientific studies published with qualified research groups. Despite our deep Italian DNA an international expansion has always characterized Indena, which today has grown and manages 90% of its business abroad including collaborations with several partners in very innovative fields,” Daniele Giavini, CEO, Indena.

Featured in Pharma Tech Outlook’s Top 10 CMOs–2019, Idena decided to begin by honoring their heritage in botanical excellence with a podcast. Provided the evocative name of “Phytocast,” this is an audio tour that follows the company’s 100-year existence in 12 monthly episodes, each with a single theme.

The centennial will also be marked by the unveiling of their new-looking Indena.com website, a digital transformation of the company’s operations, including the most up-to-date and complete showcase of Indena’s projects from today and the next decade. The new site is an elegant illustration of its information structure, products, facilities, and creativity, exploring how the connection between technology, science, and nature in Indena is so robust, deep-seated, and full of energy.“The biggest pain point in the industry we try to solve is the difficulty in the supply chain plus the barriers that are represented by the need to combine different manufacturing technologies and expertise,” adds Stefano Togni, Director Business Development and Licensing, CDMO at Indena

Video productions are an important part of this narrative. This communication mode can narrate the universe of science and evidence clearly and immediately, offering knowledge and material to everyone who wants to learn how medicinal plants’ exciting world can offer undeniable support to people’s health and well-being.

Indena would also have access to a more conventional and common information source. A book on Indena’s success story’s achievements, such as quality, research, and sustainability, will be released by augmented reality contributions.The grant of a two-year doctorate named after Colonel Biagio Alberto Della Beffa, co-founder of the group, will be another significant marker of the centennial. The scholarship will be given to several young researchers at the International Summer School on Natural Products (ISSNP), 2021.

Indena is preparing to hold a congress to retrace a hundred years of excellence and creativity in botanical extracts on the research front. Internationally known scientists and scholars who have collaborated with the organization and contributed to its technological breakthroughs will be invited to add prestige to this crucial cause. This part of the activity will be concluded by publishing the first volume of the series on medicinal plants now of special importance to human well-being and health.

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