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Pharma Tech Outlook | Monday, October 18, 2021
With the debut of an event in Geneva, a new collaboration marks the latest growth of Europe's premier packaging innovation events network.
FREMONT, CA: Packaging is critical in the pharmaceutical sector because it safeguards against physical, chemical, and biological damage. It is a vehicle for conveying essential information to the customer. Packaging is always at the discretion of the customer. Pharmaceutical packaging is critical and extremely susceptible to external factors such as moisture and light. Easyfairs, the world’s largest event organizer has come up with the successful addition to its worldwide packaging events network with the introduction of Connect in Pharma, a new event promoting innovation in the international pharmaceutical packaging devices and manufacturing industry.
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Connect in Pharma was founded by MIND Exhibitions to provide a unique platform for pharmaceutical and biotechnology manufacturing through a qualitative, enlightening, and convivial experiential approach. In one of the industry’s major international hubs, Geneva, the event will bring together the international pharmaceutical sector to define its future. It will focus on four primary areas: packaging, medical devices, contract manufacturing (CMO/CDMO), and production equipment and procedures. It will bring together suppliers from those markets and a variety of partners from regional clusters and associations to engage with innovation, research and development, manufacturing, and procurement teams from enterprises throughout the pharmaceutical and life sciences industries.
Connect in Pharma’s cooperation with MIND Exhibitions expands on Easyfairs’ established and rapidly increasing network of events in the international packaging business. Already, the group organizes packaging events in 12 locations across ten countries, spanning the entire packaging supply chain, from design and research to manufacturing and transportation.
Along with exhibitors displaying significant advancements and new products, the event will feature various initiatives and agenda-setting seminars to inspire new connections, cooperation, and creativity throughout the market. A year-round program of digital and in-person activities will aid the event in catalyzing and connecting the community.
Speaking about the event, Renan Joel, Divisional Director for Easyfairs’ packaging portfolio, says, “Connect in Pharma is a very exciting launch event in a vital, vibrant and innovative international market. I can’t wait to start working with both the MIND Exhibitions team and the wider community to build a really fantastic event that will help drive innovation in the pharmaceutical sector.”
Connect in Pharma will benefit from the group's expertise and established ties in the packaging sector, as well as its market-leading suite of tools and processes for optimizing the quantity and quality of connections and knowledge available to the event's buyers and suppliers. Jérôme Letu-Montois, the event's co-founder and members of the MIND Exhibitions team, will continue to be active in the event's organization with a dedicated Easyfairs staff, maintaining continuity and driving the event's success.
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